Damart Sport
Generated profitable growth based on an in-depth analytical approach
+38% profitable revenue
+38% profitable revenue
+38% profitable revenue
+38% profitable revenue
+38% profitable revenue
+38% profitable revenue
+38% profitable revenue
+38% profitable revenue
+38% profitable revenue
+38% profitable revenue
Within the Damart entity, the Damart Sport brand, often referred to as the sleeping beauty, aims to continue growing and standing out with its target audience. To achieve this, we helped them test their online potential through the most effective channels.
Implementation of a test and learn strategy to conduct in-depth analysis of channels, content, and audiences.
• Testing different audiences and approaches around the brand
• An outdated website version making it difficult to track and gather data
• Implementation of permanent A/B testing and in-depth analysis of advertising content (formats, visuals, and approaches) and audiences.
• Implementation of a retention strategy via newsletter scenarios
Our proprietary test & learn methodology allows for in-depth analysis of channels, content, and audiences. It enables us to quickly obtain results.
Facebook - Instagram
"One key to the success of this project is having a shared goal of success with a collective mindset at every moment, all within a positive dynamic."
Results
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TheFork
Significantly increased product sales for the B2C leader during the most competitive time of year at minimal cost.
Spaag is a consulting firm specialising in growth marketing, digital marketing, data, and AI. Our mission is to support our B2B and B2C clients in achieving their business objectives, both in France and internationally.
